TGL Entertainment owns and operates a large network of niche gaming sites, created and enjoyed by highly engaged communities. From Dress-up games to War games they provide websites that unite, entertain and engage gamers.

Founded in 2009 by a small group of like-minded gamers, TGL Entertainment allows people to discover and share great games from anywhere on the web. Every game is submitted by the community and great games are surfaced through votes and game plays – if a game rocks, the community ensure everyone gets to see it!

In addition to offering game developers, publishers and gamers a great place to discover and share games, TGL Entertainment also helps to start a conversation around that content, ensuring their place at the very centre of the online casual gaming universe.

We helped to develop the business from the ground-up, from branding and website development to digital strategy and commercial advice. We are working with TGL to help grow the company through social media platforms and original content development and are delighted to be part of such a dynamic and fast growing business at such an early stage of its development.

You can discover more about TGL Entertainment by visiting their website:
www.tglentertainment.com

For a list of websites owned and operated by TGL Entertainment, visit this link:
http://www.tglentertainment.com/portals.html

Follow TGL Entertainment on Twitter:
http://www.twitter.com/TGLents

Continuing our highly successful relationship with game gurus Codemasters, Bloc were tasked with developing the new Formula 1 game site, featuring videos, screenshots and Formula 1 news.

The website serves as a hub for all Codemasters F1 content and has recently been updated to showcase the new iPhone addition to the platform list, bringing a little F1 magic to your phone! (also available on Wii and PSP).

Codemasters F1 2009 offers gamers a new generation of FORMULA ONE video games featuring Lewis Hamilton, Fernando Alonso, Sebastian Vettel and all the official drivers, teams and circuits from the 2009 FIA FORMULA ONE WORLD CHAMPIONSHIP.

The first title in the series, F1 2009™, debuted on Wii™ and PSP® (PlayStation®Portable) system this autumn. F1 2009 delivers an authentic and accessible recreation of the current FORMULA ONE season, including, for the first time in a FORMULA ONE title, the stunning Singapore night race.
As the brief dictated, the website has been developed to provide a scaleable and well-indexed solution which is easily manageable, search engine optimised and simple to localise, develop and expand upon.

View the official Formula One game website here:
http://www.formula1-game.com

Find out more about Codemasters here:
http://www.codemasters.co.uk/

Our healthy eating game for the British Heart Foundation has racked up hundreds of millions of game plays since its launch, with over 1.5 million players registering with the website and creating their very own Yoobots.

A third of children in the UK are currently overweight. Childhood obesity is a growing issue in the UK and a looming threat to the next generation’s future heart health and general quality of life. The problem is well documented through the media. Working with GREY London, we were tasked to get 11-13 year old children to take greater responsibility for their own health. It is at this pivotal age that children start gaining more freedom in their choice of food and where the future food habits are formed.

After just three months of Yoobot going live we had over a million registrations equivalent to roughly 37% of 11-13 year olds in the UK. We now have over 50% of all 11-13 year olds in the UK registered on the site. 3rd fastest rising internet search in the UK post launch and has gone on to pick up many of accolades and good reports from all media channels, including prominent features on the BBC, ITV and GMTV news.

Most recently the campaign picked up a coveted FWA award, as well as the prestigious Broadbent Prize for Best Dedication to Effectiveness at the IPA Effectiveness Awards. The IPA Effectiveness Awards are recognised by agencies and clients as Adland’s most rigorous award scheme.

The judges were very impressed by this paper as it understood how kids learn through play and in doing so showed how to effectively change their eating habits. It was a very clever campaign and a well deserved winner.

To read more about Yoobot, visit the case study here:
http://www.blocmedia.com/2009/08/12/yoobot-for-british-heart-foundation/

Bloc Media, working in partnership with TGL Entertainment, are looking for solid iPhone developers to help bring new and original IPs to the iPhone and iPod Touch.

Both paid commissions and JV opportunities are available, with a focus on games and game related applications.

TGL Entertainment develops and publishes online games and game related websites and have a number of iPhone specific projects in need of good development partners.

Bloc work with major entertainment brands across the globe and have a number of live client briefs in need of strong iPhone development skills.

Interested candidates should contact us here:
hello@blocmedia.com.

Absolutely NO agencies please. We do not accept applications from recruitment agencies.

Brain training is big news. But does it actually work? With the Brain Test Britain experiment we planned to find out – and we needed your help.

Millions of people worldwide do some form of computer-based brain training every day. It seems to make sense that by regularly ‘exercising’ your brain with special tests and puzzles, you can improve your ‘brain skills’ and become better at everyday thinking tasks. But does brain training actually work? Recent research suggests that the scientific evidence is lacking.

The Brain Test Britain experiment was the world’s biggest scientifically valid experiment ever with thousands of members of the public participating to help us answer, for the first time, the question: does brain training work?

THE EXPERIMENT HAS NOW CONCLUDED AND THE RESULTS ARE IN!…

The experiment followed 11,430 people over six weeks to see what effect, if any, playing brain training computer games would have.

While players got progressively better at the games, the gains were not transferable, Nature journal reports.

Players gained nothing in terms of general reasoning, memory, planning or visuospatial abilities, experts found.

All of the study volunteers were viewers of the BBC One science programme Bang Goes The Theory.

The games tested were designed by scientists from the Medical Research Council and the Alzheimer’s Society.

To test the games, participants were asked to do brain training “workouts” for at least 10 minutes a day, three times a week for a minimum of six weeks.

All were randomly assigned to one of three brain training groups.

For a third of the volunteers, the sessions were designed to train their reasoning powers, planning and problem-solving skills.

The second group played games designed to train short-term memory, attention, mathematical abilities and visuospatial skills.

The remaining third were given web-browsing tasks that didn’t target any specific cognitive skills.

Tests before and after the training showed none of the interventions boosted people’s ability to do everyday thinking tasks, although they did get better at playing the individual games and the specific cognitive tasks these involved.

Dr Adrian Owen, a neuroscientist at the Medical Research Council, said: “The results are clear.

“Statistically, there are no significant differences between the improvements seen in participants who played our brain training games, and those who just went on the internet for the same length of time.”

Clive Ballard of the Alzheimer’s Society said: “This evidence could change the way we look at brain training games and shows staying active by taking a walk for example is a better use of our time.”

Rebecca Wood of the Alzheimer’s Research Trust said: “This suggests that ‘brain training’ does not improve people’s cognitive ability.”

You can find out more about our work on the project here:

http://www.bbc.co.uk/labuk/results/braintestbritain/index.html

The results in detail:

http://www.bbc.co.uk/labuk/results/braintestbritain/_in_depth.html

Play the games here:

http://www.bbc.co.uk/labuk/results/braintestbritain/4_brain_training_games.html

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